I saw a picture. This is an old photo of Kyobashi.
May 7, 1919 (1919) Two "Hokusaimon gates" installed at the bridge of Kyobashi to celebrate the adult ceremony (Note 1) of Emperor Showa, who was the Imperial Highness of Higashimiya (the Crown Prince), are high. I am.
Kyobashi-dori, where the streetcar passes, can be seen as a lively street where rickshaws and carts come and go in the past. In the last four years, buildings and houses were destroyed in the Great Kanto Earthquake.
Well, take a closer look at the pictures. There is a sign saying "Kabuto Beer" on top of the building.
I don't see kabuto beer now, but it seems to have been famous at that time. That's why I've studied a little bit about beetle, so I'll introduce you.
The origin of beer
"Kabuto Beer" was born in Handa City, Chita Peninsula, Aichi Prefecture.
Even today, about two-thirds of the red brick buildings (Note 2) of the beer factory still remain, making it a tourist spot.
It is a factory that manufactured "Kabuto Beer" from the Meiji era to the end of the Pacific War and sent it out nationwide.
In September of last year (2010), the inside of the red brick building was opened to the public.
Chita Peninsula has been flourishing in the brewing industry since ancient times, and the vinegar Mizkan (Headquarters in Handa City, Aichi Prefecture), fermented sake such as sake, miso, and tamari and other seasonings have been nurtured.
"Kabuto Beer" was launched by Marusan Beer Co., Ltd. in 1899.
We boldly challenged the four major manufacturers in the cities of Asahi (Osaka), Sapporo (Sapporo), Kirin (Yokohama), and Ebisu (Tokyo) from a local city called Handa.
He was awarded a gold medal at the Paris Expo in 1900 (1900).
Kabuto Beer, which competes with a major manufacturer, has developed elaborate advertising. In the early 20th century, it became the fifth largest market share in Japan.
Later, beer production in the red brick building was discontinued in 1943 and used as a clothing warehouse for Nakajima Aircraft Works during World War II. And even after the end of the war, there was no production of beetle.
Reprint of beer
On June 4, 2005, a limited number of 3,000 bottles of Kabuto Beer from the Meiji and Taisho eras were reprinted by the Red Brick Club of Handa in Chita Peninsula.
The reprinted Kabuto Beer is said to have the characteristic of Meiji beer, "reddish brown, strong taste and strong hops, aged 3 months, and stronger alcohol content." It is said that the bottle was similar to that time.
There is only one restaurant in Tokyo, but you can drink a reprinted beer.
This is the shop name "Huntoko" Cafe in Shintomicho, Chuo-ku. The name of the store "Huntoko" is taken from the Chita Peninsula, Aichi Prefecture, where the beer factory was located.
http://r.gnavi.co.jp/p606501/
By all means, enjoy the phantom beer once!
In addition, there are various theories about the origin of the name of Kabuto Beer, such as the theory that "Kaburu", which drinks beer vigorously with the throat, has been lost, and the use of a brave "Kabuto" trademark to enhance the spirit of the Sino-Japanese War.
(Note 1) The adult ceremony is a variety of rituals performed to socially recognize a person who has reached a certain age as a full-fledged person from a child, and was generally performed between the ages of 15 and 18.
In the aristocratic society, it is called Kakan or Genpaku, etc. In the tribal society, Eboshigi, among farmers, men celebrate the name change, and in the case of women, with iron plasma. It is said that it was called celebration, humor celebration, etc.
(Note 2) The red brick beer factory was designed by Yorinaka Tsumaki, who designed Nihonbashi. The building was registered with the national registered Tangible Cultural Property in 2004. It is said that the number of bricks is the fourth in Japan after Tokyo Station, Hokkaido Government, and Yokohama Red Brick Warehouse. In addition, the bricks on the wall have traces of P51 machine gun shooting during World War II.