From March 1st (Fri) to March 14th (Thursday), at the entrance hall on the 1st floor of the Ginza Sony Building, the 8th flight of "Ginza Flower Letters" <White Day is a day to give color.> There are 300 colors on display.
Project after the previous <Flower Valentine>.
"Love" and "passion" are the etymology of the flower language "color" comes from the Greek word Kallos (beauty), and are known as flowers that symbolize "beauty".
In the production areas of Chiba, Aichi, and Kumamoto prefectures where this project is provided, it is cultivated using abundant spring water and the temperature of the spring water is stable throughout the year, so it has a heating effect in the cooling and winter in summer, It is said that fuel costs are not incurred. We also hear that some producers participate in the Environmental Certification Program (MPS) that strive to reduce the burden on the environment, such as pesticides and fertilizers.
In addition, "white color" will be presented to the first 150 people each time at 13:00 / 15:00 on March 1st and the first 100 people (male customers only) on March 14th.