It is rosemary sea, where we cover "gifts and enjoy yourself" in a scrum with the food lip party.
Shigemori Eishindo at the Suitengu Signal Corner, founded in 1917, and is a long-established and popular doll ware shop that has just been established for 100 years this year.
We spoke with Shigemori Eishindo Shigemori Eiichiro, Senior Managing Director of Shigemori Eiichiro. Mr. Shigemori is the person standing in front of the store in the image.
The first generation of Nobudo Shigemori is president of Eiji Shigemori.
In 1905, he moved to Tokyo from Shinshu Ina and trained in Tokyo and Osaka before becoming independent.
In the meantime, I continued to think about "Zeitaku Senbei". And commercialization.
What is Zeitaku Senbei?
I used plenty of sugar and eggs, which were valuable at the time, so this naming.
It seems that it became popular as a souvenir after a visit to Suitengu Shrine.
It's strange in terms of naming. The inventor was the first president, Eiji Shigemori.
It was the first time that the name of the store was "Shin" from Shinshu, where he was born, and "Shin" where trust and trust are the first priority in business.
In addition to naming, the first generation was an ideaman.
In the early Showa era, when we moved the store to the corner of the current intersection of Ningyocho, we decided to use an airplane that was still rare at that time in advertising.
So I loaded a flyer on the plane and scattered it from the sky.
It seems that all over Tokyo was surprised that unprecedented, and Zeitaku Senbei became famous at once.
・・Let's introduce the product. I added a comment from the Rosmari Food Lipo Corps.
130 yen (tax included) per doll ware (with Koshian)
4 on the left of the image.
Popular standard product that imitates the face of Seven Lucky Gods.
A lot of koshi bean paste is contained in the extremely thin skin.
"It was delicious because there was plenty of" Koshi bean paste "in the thin skin." Mr. F Yu.
"It's a firm sweetness and it's just delicious." Mr. T. 2.
"The moderately sweet bean paste is delicious!" O.
"Koshian was delicious with elegant sweetness!" Mr. Tsan, 3.
Climbing sweetfish (with white koshian) 130 yen (tax included)
It's one on the image.
White bean paste that is compatible with the skin shaped like sweetfish is contained.
It is a gem with elegant sweetness spreading to your mouth.
"White bean paste with moderate sweetness is exquisite wrapped in moist skin." Mr. Ikura.
160 yen (tax included) per tsuboyaki (with tsubuan)
3 on the right of the image.
It is packed with thick bean paste in a large pot ware.
It's a satisfying dish. This is also a popular product.
"The matching between the bean paste and the skin was moderate and delicious." Mr. Kko.
"It's full and the sweetness of azuki is exquisite!" Mr. Si.
"The thin skin was tightly packed to the end, and there was a response to eating." Mr. F River.
Castella ware (anno) 30 yen per piece (tax included)
It is one at the bottom right of the image.
Doll-yaki version without bean paste.
The slightly sweet castella flavor spreads in your mouth later, and it is a irresistible taste if you eat one.
If you don't like anko, please do it.
"The dough was very tight, and the fragrant sweetness of sugar spread in my mouth and it was delicious." Mr. S Yama.
Zeitaku rice cracker
Rice crackers with gentle taste with egg flavor.
Benz, lattice, oval type, papilo, ginger, glue papilo, snake basket, one character, miso ...
Rice crackers with a wide variety of tastes, shapes and hardness, satisfying tastes.
The assortment is a wonderful gem. I wonder if it's perfect for a gift.
Notice
The filming location of Keigo Higashino's original movie, "When the Prayer Curtains Fall," scheduled to be released on January 27 next year, was held throughout the country from June to July this year.
As with the original, Nihonbashi, Chuo-ku is the main story, so naturally there are many locations in Nihonbashi.
And in fact, Nobudo Shigemori, is one of the locations.
It was a location on July 7th, but we have heard more from Senior Managing Director Eiichiro Shigemori.
I look forward to hearing this story at a later date.
(C)2018 Movie "When the curtain of prayer comes down" Production Committee
Click here for the official website of the movie "When the curtain of prayer falls".
⇒ http://inorinomaku-movie.jp/
Shigemori Eishindo
2-1-1, Nihonbashiningyocho
０３－３６６６－５８８５
Business hours Weekdays 9:00 to 20:00
Saturday and public holidays 9:00 to 18:00
Regular holiday Sunday (Dog Day and Da'an Day are open. The next Monday will be closed due to that.
Click here for the homepage of Nobudo Shigemori.
