Chuo-ku Tourism Association correspondent blog

It is rosemary sea that picks up "Gift and Enjoy yourself" and covers it.

　

Sembikiya Sohonten is a famous store for high-end fruit sales, but I would like to introduce you in addition to fruit sales.

It's a Western confectionery corner, but not to mention Rosmari, the Nihonbashi Main Store was full of customers.

　

We talked to Mr. Kawado, assistant manager of Nihonbashi Main Store, Senbikiya Sohonten Co., Ltd., and Mr. Yoshida, deputy sales manager.

It is said that the Western confectionery corner has been put in full swing since he became the current president, President Hiroshi Oshima.

　

Well, let's introduce the product. All images can be enlarged by clicking.

Banana omelet.

"It's the most popular. The right is the banana omelet, but the center is the strawberry omelet, a seasonal product.

By the way, mango omelets are limited in summer and banana Mont Blanc omelets are limited in autumn.

The left is a chocolate banana omelet."

　

Grapefruit Jerry (right).

"It's the second most popular. Jerry made of whole grapefruit. I'll pull it out once and put it back as Jerry.

Due to the limited number of sales, it will be sold out depending on the time.

In addition, grapefruit has a strong acidity depending on the season, so there are times when we do not serve it.

There is Orange Jerry in the center and Grapefruit Jerry Ruby on the left, among which grapefruit Jerry is the best selling."

In fact, the first shooting day was sold in the daytime, and I was able to visit again the next day to shoot. It seems that they may be replenished in the evening.

　

Fruit sandwich (left), 2 kinds of fruit sandwiches (right).

"It's also on the menu at the fruit parlor and restaurant on the second floor. In addition, it is also available at "All-you-can-eat fruits of the world" every Monday, which is very popular and reservations are filled up immediately. Because of its popularity, sales are also strong. The two kinds of fruit sandwiches use seasonal fruits every month. As for the main store, half of the regular sandwiches and half of those using Queen Strawberry are now like this."

The interview is in January. It seems that it will switch to half from February.

　

Sherbet ice cream (left).

"We're buying quite a lot even in winter. vanilla, banana ice cream is popular."

The right contains 12 sherbet ice cream assorted.

"It's popular for mid-year and year-end gifts."

　

Fruit punch.

"We have confirmed the fruits once at the market, but when they are delivered and reviewed here, there are some things that cannot be sold as they are due to scratches and dents.

Not all, but in such a case, it may be used as a parfait or fruit punch at the fruit parlor & restaurant on the second floor. In addition, it can be sold as a fruit punch like this."

Senbikiya, who pursues taste, quality and freshness, is a confident work.

　

Mask melon sherbet.

"I cut the mask melon in half, cut it out inside, cut the pulp, and returned it with a mask melon sherbet. It has been processed, but the price is the same as the original mask melon."

　

On the left is a smooth cheese chocolate roll. "It's a limited product at Nihonbashi Main Store."

The right is apple pie and Mont Blanc. "It's a year-round product. It's stable and popular."

　

The upper left is left, fruit yogurt. Right, strawberry milk pudding.

"The fruit yogurt will be strawberries until around May, and then grapes will be made."

　

The upper right is strawberry cream puff.

　

The lower left is silkworm apricot melon, silkworm apricot tropical, silkworm apricot strawberry from left.

"In this season, the main products using strawberries are the main products."

All of them look very delicious.

The lower right is the gift show window. There are also gifts.

　

"Please eat omelets, sandwiches, cakes, cream puffs, etc. during the day. Those in the cup are until the next day."

In the left photo, there is also a flower sales corner in the back of the right.

　

Main Store on the 1st floor of Nihonbashi Main Store (Fruit and Flower Sales Department)

Nihonbashi Mitsui Tower 1F, 2-1-2 Nihonbashi Muromachi　

０３－３２４１－０８７７

Business hours 10:00 to 19:00

Holiday except New Year's Day

However, it is closed on February 26 (Sun) due to the inspection date of electrical equipment throughout the building.

Click here for the homepage of Senbikiya Sohonten ⇒ http://www.sembikiya.co.jp/

　

 

 

This is rosemary sea, which covers "gifts and enjoy yourself" as a catchphrase.

　

As you know, Senbikiya Sohonten is a famous store selling luxury fruits.

　

Founded in 1834 (Tenpo 5). The first member, Benzo Oshima, who was a samurai of Senbiki-no-sato, Saitama-gun, Musashi-kuni (currently Senbiki, Koshigaya-shi, Saitama Prefecture), displayed a signboard of "Water Confectionery Anurisho" in Fukiya-cho (currently Nihonbashi Ningyocho 3-chome). We opened a shop dealing with fruits and vegetables.

When he was the second generation, Bunzo, he became a merchant of the Tokugawa family, and became the third generation, Daijiro, and moved to Nihonbashi Honmachi (now Nihonbashi Muromachi).

Since then, he has always led the industry, with a groundbreaking Western-style three-story store, importing foreign fruits, improving the quality of domestic fruits such as melon and loquat, and Japan's first fruit specialty store.

Kyobashi Senbikiya and Ginza Senbikiya, respectively, were separated from Nihonbashi here in the Meiji era.

In September 2005, the Nihonbashi Main Store opened at Nihonbashi Mitsui Tower, and continues to this day.

Even though it is a long-established store, it is constantly aiming for a new stage of innovation and continues to increase sales.

We spoke with Mr. Kawado, assistant manager of Nihonbashi Main Store, Senbikiya Sohonten Co., Ltd.

　

Introducing the product immediately.

Mask melon.

"Sinbikiya's synonymous is mask melon, so it is the most product that comes out when considering mid-year and year-end gifts.

It says on the lower bill, "How many days do you usually eat?" This changes the speed of ripening day by day, so I check and rewrite every morning. The softness touched by hand, and if it is hard when hit, it sounds high. When it becomes softer, the sound is elastic like a drum, and the sound becomes lower. There is also a way to distinguish it by sound like that. The rest is the antenna, this vine, but I look at it. This antenna is getting dry little by little. Occasionally, even if the antenna is solid due to an exception, it may become soft only below, so it is not all in general. There are some difficulties because it is absolutely raw, but I study every day. If you don't touch it every day, you will not know the condition of the fruit, so everyone is studying. "

　

Queen Strawberry.

"It is produced in Miki-cho, Kagawa Prefecture. Although it has a slightly sour taste, it is recommended for this season, with a balance between sweetness, acidity and aroma. Queen strawberry is limited to producers, but the rest is not generally limited to producers, but is a system that takes good places in the production area. I know that if you specify a producer, it is the best as a producer, but there are times when you can't do it or maybe you can't do it due to bad luck, so after all I can follow you at that time. "

　

I'm sorry.

"Despite the size of orange-like fruits, the skin is thin like oranges, so it is easy to eat and has a strong taste. This month is from Ehime, but next February it will be from Nagasaki and Shimabara.

Every year, we are planning to have producers come to the store and sell them together for Queen Strawberry Tose. This time, the producers of Seka are scheduled to be held at all stores on February 25 and 26, but our shop will be closed on the 26th due to circumstances. I'll do it only for 25 days."

　

Decopon.

"This is also the season.

Mangoes and other products from Brazil in the Southern Hemisphere are rising at this time.

Bananas are also popular if they are imported. Depending on the day, it is mainly from the Philippines and Ecuador. You can also divide it into home or home souvenirs. "

　

Assorted fruits.

"We have combined it according to the customer's needs. There is a sample that such a thing is included for 20,000 yen for the time being, but there are some people who want you to send it as it is, and if you can replace it because it is not good at this .

It may take some time to send it, but when you actually send it, we may also send you what we ordered from the market. We will not send you anything that has fallen freshness. "

　

Each fruit has an explanation card next to it. The image can be enlarged by clicking.

"There are many foreign customers. Some people, including regulars, are staying at hotels here. I want you to send goods overseas, or to eat mandarin oranges in the hotel room."

　

I would like to introduce it again.

　

Main Store on the 1st floor of Nihonbashi Main Store (Fruit and Flower Sales Department)

　　Nihonbashi Mitsui Tower 1F, 2-1-2 Nihonbashi Muromachi

　　０３－３２４１－０８７７

　　Open from 10:00 to 19:00 New Year holidays

However, Sunday, February 26 will be a cleaning day for the entire building and will be closed.

　

In addition, there is a fruit parlor and restaurant on the second floor, and a cafe studio on the back of the first floor.

Please use it at the same time.

　

Click here for the homepage of Senbikiya Sohonten ⇒ http://www.sembikiya.co.jp/

 

 

This is the rosemary sea, which covers "gifts and enjoy yourself" as an approach.

　

The Ginza Main Store, a Japanese confectionery that opens a new frontier in the "Fruit Confectionery Nature Series", will hold a "Hina doll viewing party" again this year.

　

The period is from Monday, January 16 to March 3 (Fri).

You can watch from 10 a.m. to 7 p.m.

　

Admission is free at the special venue on the 2nd floor of Ginza Main Store.

Please use the elevator at the back left across the show window on the first floor of the shop.

　

It's worth a look.

Please come by all means.

We talked to Nakahara Manager, Soke Genkichichoan Ginza Main Store, Inc.

　

When you enter the venue, you will be greeted by adorable hanging chick from the left and right sides and the top.

It is more than 600 of them.

　

As you go back, you will see a Hina doll 13-stage decoration on the front. It's just gorgeous.

　

The wall in front of the elevator is also hung and chicks are displayed.

　

Here are two special projects.

On the 3rd floor Ginza Shoto Iki (Shoto Usui), a limited menu of sweet "Peach Festival Desert Plate" is available. It's 1944 yen including tax.

You can enjoy fine foam champagne fruit jelly using the famous champagne brand Moe et Chandon's Rose Anpe Real, and sweets sandwiched between Amaou and Grain An in Mikasa dough.

　

On the 4th to 6th floors Ginza Shoto, "Hinamatsuri Kaiseki", 5,400 yen including lunch tax, 17,700 yen including dinner tax service, seasonal menu that requires reservation.

Both are dishes and productions related to Hinamatsuri.

　

Well, I would like to introduce 4 products. Antorori is a limited-time product until early April and others until early February.

Kichishobai.

A refreshing sour plum bean is wrapped in two layers of shigure, representing red plum and white plum.

　

Oniyaraimochi (Oniyaraimochi).

Goods for Setsubun. The roots of bean-throwing ceremony. Imperial Palace event.

Koshian, which is easy to eat, is wrapped in fertilizer, and castella rags are covered to resemble Fukuzu.

　　

On the left is Aya Ichigo.

White bean paste and sweet and sour strawberry bean paste are mixed in a firm dough.

On the right.

New texture with thick small rice cake wrapped in thick bean cake.

　

Soke Genkichichoan Ginza Main Store

Ginza 7-8-9 03-5537-5457

A 5-minute walk from Tokyo Metro Ginza Station A2 Exit on the right side of Chuo-dori toward Shiodome / Hakuhinkan.

In front of Mr. Shiseido

Business hours Weekdays from 10:00 to 21:00

　　　　Saturdays, Sundays, and holidays 10:00 to 19:00

　　　　No holiday

Click here for Soke Genkichichoan's homepage ⇒ http://www.kitchoan.co.jp

 

 

This is rosemary sea, which covers "gifts and enjoy yourself" as the entrance.

　

On January 11 (Wednesday), we visited the annual Eitaro Sohonho Kagamibiraki.

As we announced on January 9 as information from our ears, "mochi-containing soup powder" was served free of charge at 2:00 pm on the day at Nihonbashi Main Store.

The first 500 people ended in about 50 minutes as usual.

Rozmari finally started interviewing just before the end.

Mr. Ishikura, Director of the Public Relations Office of Eitarou Sohonpo Co., Ltd., gave permission to publish the article.

The rice cake is soft and soft, and the soup powder is gentle sweetness, best match.

(In a customer interview, I heard that's the case.)

There was a place where you could get on the spot.

There is a scene full of happiness here and there. Families and couples.

Similarly, products such as karinto were also sold at stores.

Sales were cheaper than normal prices, and it was a great success.

There is also a gate by the Edo Dai-Kagura Maruichi Maruichi Seno company.

Unfortunately, I wasn't in time for the actual show of the gated art itself.

I wanted to see lion dance and acrobatics, which are said to have a history of 400 years.

I could barely listen to the music.

　

There was one lucky thing about late visit.

　

That was when I was able to talk to Seno Maruichi Edo Dai-Kagura and 13th Iemoto. (Photo on the left)

　

Iemoto was born in Nihonbashi.

It seems that Eitaro has been gated since 1951.

　

I will introduce you to Edo Dai-Kagura Maruichi Senosha and Iemoto himself on this blog later.

　

1-2-5, Nihonbashi

０３－３２７１－７７８５

Business hours 9:30 to 18:00 (Mon-Sat)

Regular holidays Sunday and public holidays

Click here for Eitarou Sohonbu's website ⇒ http://www.eitaro.com/

　

Click here for the homepage of Edo Dai-Kagura Maruichi Senoshanaka ⇒ http://edo-daikagura.com/japanese/

　

 

 

It's rosemary sea, which tunes and covers "gifts and enjoy yourself."

　

The theme of Shiseido Parlour's Valentine Collection this year is the theme of this year.

"Link of Hearts (Connect of Hearts)".

　

In other words, it means connecting your thoughts to your loved ones.

Based on this concept, we have prepared a total of 6 types. Prices are available from 540 yen including tax.

Also, you can choose according to your preference.

It will be sold from January 15 to February 14, but it will end as soon as it runs out because it is limited in quantity. Please purchase it as soon as possible.

　

What is common to these packages is the heart pattern.

The heart is arranged in an arabesque pattern, one of Shiseido's symbols.

The arabesque pattern = uninterrupted pattern.

It is the perfect pattern to express uninterrupted feelings.

　

This time, we also took care of Mr. Kotsugai, a public relations group of Shiseido Co., Ltd.

Introducing one of the representative products from the Valentine collection and two other products.

Chocolavalier 2017. It's at the top of the image above. 3,888 yen including tax.

It is limited to dealers.

Chocolate assortment in a small box that is tripled. It opens like a folding screen.

For those who have taken care of you. Or how about a reward for yourself?

The upper part is Le Chocolat, 6 pieces.

Matcha, yuzu, apples, strawberries, lochee, and white peach.

Rich taste with rich taste using sake to bring out the taste.

The middle part is Man Deanne. 6 pieces.

2 sweet, milk and white.

It's a small chocolate. Topped with nuts and dried fruits on chocolate.

The lower part is Oran jet, 58g.

Sugar pickled Spanish orange peel is coated with sweet chocolate.

Refreshing fragrance and taste of orange match the bitterness of chocolate. It's an adult taste.

When you finish eating, there is also a box for small items.

　

Brandy cake.

It is a year-round product, but it is recommended as a gift other than chocolate.

A brandy cake with a moist and smooth mouthfeel made from carefully selected ingredients such as flour and butter from Hokkaido. 1,944 yen including tax.

It has already been sliced into eight pieces to make it easy to eat.

In addition, a picture of the brandy factory is drawn on the package.

　

Salle-o-flomage.

This is also a year-round product, but how about giving it to a man who is not good at sweet sweets?

Gerand salt brings out the rich flavor of cheddar cheese powder and gouda cheese powder.

It's a fragrant cheese sable that goes well with champagne or wine.

It is 1350 yen including tax for 18 pieces.

　

Here is a little bit about the trend of Valentine's Day.

Do you know the rewards for yourself and your friend chocolate?

Recently, there seems to be "Mama Chocolate".

In other words, I would like to express my gratitude to my mother.

Both me and my mother have doubled their gentle feelings.

　

Shiseido Parlour Ginza Main Store Shop

Ginza 8-8-3 1st floor of Tokyo Ginza Shiseido Building

０３－３５７２－２１４７

Holidays (excluding New Year holidays)

Click here for Shiseido Parlour's website ⇒ http://parlour.shiseido.co.jp/

Click here for the customer service ⇒ Toll-free number 0120-4710-04

(Monday to Saturday from 10:00 to 17:00, excluding holidays and New Year's holidays)

 

 

This is rosemary sea, which covers "gifts and enjoy yourself" as an ironlo.

　

I will tell you more information from the ear of Eitarou Sohonpo.

Mr. Ishikura, Director of the Public Relations Office of Eitarou Sohonpo Co., Ltd., gave permission to publish the article.

　

Well, what is that information?

Eitaro's annual "Kagamibiraki" is scheduled for Wednesday, January 11 this year.

At the Nihonbashi Main Store store, "mochi soup powder" will be served free of charge from 2:00 pm.

The first 500 people are said to be gone in 40 to 50 minutes every year.

It seems that there is a place where you can get on the spot.

Please stop by at Nihonbashi and Eitaro.

How about a delicious and delicious soup powder?

　

In addition, there are other delicious gems in the shop. Thank you very much for your purchase.

Eitaro-san introduced it in 8 articles last year.

From standard products to new products, it also includes interesting anecdotes.

Please select rosemary sea from "List of Authors" in the upper left.

This is a notice that was posted at the store.

　

In addition, as shown in the image, it may be canceled depending on the weather on the day.

Thank you for your understanding.

　

Nihonbashi 1-2-5

０３－３２７１－７７８５

Business hours 9:30 to 18:00 (Mon-Sat)

Regular holidays Sunday and public holidays

Click here for the website of Eitarou Sohonpo.

⇒　http://www.eitaro.com/