On the morning of July 5 (Tuesday), it was a sunny and hot day, but we led a customer of the town walking tour “Nihonbashi Long-established Course 1” hosted by the Chuo-ku Tourism Association with correspondent “Catherine”.
All of the long-established stores are famous stores such as "Ninben", "Eitaro Sohonho", and "Yamamotoyama", which were founded in the Nihonbashi area during the Genroku era and Ansei era in the Edo era. We had you explain about the history and products.
The tour started by gathering by 10:00 in front of "Ninben" on the first floor of Choledo Muromachi and explaining the participants' confirmation, precautions, questionnaires, etc. The required time per store is about 40 minutes, including the explanation of the store, shopping, and moving to the next store. Below, we will briefly introduce the descriptions of each long-established store and recommended products.
[Ninben]
Mr. Tomita explained the history of the store and the products.
It seems that the beginning of Genroku 12 (1699) during the Edo period, the first generation, Ihei Takatsu, lined up doorboards in Nihonbashi with "no cash price" and started trading bonito and salt dried fish. Mitsui Echigo-ya started the business of "no cash discount", but the first Ihei also built confidence at a low price.
Also, at the end of the Edo period, "Ninben Bonitobushi Store" issued the first gift certificate in the world. The gift certificate at that time was a stamped silver thin plate, and then turned into paper.
It seems that new products have been developed with the relocation to Cored Muromachi and is popular. Natto Japanese sweet "Iromame Hoheto". You can enjoy various kinds of flavors.
Then, with a new idea, he started "Nihonbashi Dashiba", which offers "Katsuobushi rice", which is said to never get tired of eating every day. Under the theme of the basics of Japan's unique food culture, one soup and one rice, lunch menus include "Katsubushimeshi" and "Soup" (350 yen) (in July, cold mozuku soup, meat dumpling sesame miso, mokuzu soup) And "dashi drink" (bonito-bushi, bonito and konbu taste, etc. are offered at a restaurant, 100 yen per cup). We had a little salt in "dashi drink" (bonito-bushi and konbu flavor) to prevent heat stroke. It was hot and delicious.
It happened that the president, Katsuyuki Takatsu, came to the store and greeted him.
[Eitaro Sohonpo]
Mr. Nishiwaki explained the history of the store and the products.
In the Edo period (1857), Yasubee Hosoda (young name: Eitaro) sold "Kintsuba", which was named from the sword Tsuba on the banks of Nipponbashinishi. It seems to be. It seems that the name of the shop was changed from "Izutsuya" to "Eitaro" after his childhood name.
It is a store curtain with the name of the store, but the color is said to be white on a dark blue background in Edo and white on the upper part.
At the entrance, there is a large red stone "Akadamaishi", which is a red stone carried from Sado at the villa of the Koza official "Goto" who manufactured the oval in the late Edo period. It seems that this was handed over by the first Anbei (Eitaro). There is a good benefit, and there is a good idea to pray with a lottery ...
Since the villa of "Goto" was handed over, valuable paintings of Oukyo Maruyama were included in it, and Mr. Hosoda currently has it. I'd like to see it.
After entering the store, the "Japanese Confectionery Eitaro Main Store Mansion Factory" (written by Shinya Shibata) is displayed on the left wall, but at the "Bangkok Invention Expo" held in London in 1885 (Meiji 18) It is a valuable thing exhibited to explain Eitaro's manufacturing process, and is said to be the inhabitant of the ward Tangible Cultural Property in Chuo-ku.
In the introduction of the products, of course, there was famous confectionery's Kintsuba, but he emphasized the stick-shaped ball-shaped ball. It is a rare confectionery in the world that uses this wasabi as a raw material and is said to be Eitaro's original product. It is said that it is made by mixing sugar and grilled rice flour (steaming glutinous rice into rice cakes, baking and crushing), mixing the grounded Yamato potatoes and wasabi, and wrapping them in kneaded rice cakes. It seems that the soft touch and wasabi taste are good. Some of the participants were asked to buy it.
In addition, matcha candy, black candy, tea candy, throat candy (released in the spring of 2010), sweet name sugar (Amanatsuto: Nihonbashi limited), plumboshi candy, Arihira sugar (Aruheito: Nanban Watari sugar confectionery), freshly made bread etc. There was introduction. O umbrella I bought Eitaro candy and Kuzumochi.
There was also a restaurant in the restaurant where you can enjoy meals, sweets, shaved ice, etc. at reasonable prices.
Weekdays are from 9:00 (9:30 on Saturday) to 18:00, meals are lunchtime: From 11:00 to 17:00 (Saturday at 15:30).
[Yamamotoyama]
When I entered the shop, I was guided to the cafe in the back. There are 16 seats on the table, and it is a small room based on black, but there is a large red parasol in the accent, and ukiyo-e on the surrounding walls, giving you the atmosphere of Edo.
In each seat, there were cool water tea and hojicha plastic bottles in glass vessels, rice crackers, seasoned seaweed, etc.
At first, Mr. Inoue (male) talked about the history of the store.
In Genroku 3 (1690) during the Edo period (1690), Kahei Yamamoto (the first generation) went out of Kyoto to Edo and traded tea.
Yamamotoyama was the product name of Uji Sencha, which was sold during the Edo period. It seems that it became the name of the store in 1941.
Next, there was an explanation of the product received from Ryo Chiki (female).
Fukamushi Sencha seems to be delicious even when watered, and in fact it was delicious because I walked outside the hot weather. Two types of seasoned seaweed (ume and sesame flavor) and two types of tea friend "Nori Senbei" are recommended.
Recently, they sell Brazilian tea in autumn. October is the spring of the Southern Hemisphere, a new tea season. It seems that the quality of Brazilian tea is as good as Japanese tea.
Then, it was broadcast on the TV commercial (early 1940s) of the example, "Yamamotoyama, even if you read from the top, Yamamotoyama even if you read from below", but it seems that tea cultivation is performed on the mountain rather than flat ground, Yamamoto It is said that it is Yamamotoyama because it is a mountain of Sanchi's tea garden.
Mr. Chiki was carefully answering questions from the participants while pouring water tea to the participants. .
The coffee room menu consists of matcha, Gyokuro, Hojicha, Kombucha, Sencha (specialty deep steaming, Shizuoka, Uji, Sayama, Kagoshima Chiran, Fukuoka Yame) tea and Japanese sweets set (600 yen), tea and rice crackers (400 yen) ... Japanese sweets and rice crackers are collaborations with Japanese sweets "Nihonbashi Nagato".
And it is ochazuke (900 yen, green tea pickled + green tea ume taste + Nagato Japanese sweets + Example tea). I want to try it once.
As mentioned above, there was a nostalgic Pessen "Nihonbashi Edo Long-established Tour" with the logos of "Ninben", "Eitaro Sohonpo", and "Yamamotoyama" at every shop.
Participants listened to the explanation at each shop, and enjoyed shopping such as recommended items.
I think that everyone was very good in 2 hours. With the souvenirs and shopping items received from the shop, I returned home with a regret.
I'm glad I could lead you safely!
The photo below is taken from each long-established store on this course. Thank you very much.
This "Nihonbashi Long-established Course 1" will be held on the morning of September 13th (Tuesday). Participation fee is free. The application deadline is September 2. If you haven't yet, please apply and check with your own eyes. I hope you win the lottery.
About "town walk tour": http://www.chuo-kanko.or.jp/machiaruki/index.html
Click here for "Application" http://www.chuo-kanko.or.jp/machiaruki/moushikomi.html