Official

　October 19·On the 20th, around Hoda Ebisu Shrine (Nihonbashihoncho 3), "Ebisu-ko Bettara City," known as a feature of autumn in Nihonbashi, revived imperial procession and Bettara Ondo in portable shrine after the COVID-19 disaster.　　　　　　　　　　The “Ebisu-ko” (annual event that worships Ebisu God and calls related parties) held at a merchant on October 20 is a thriving business.·household miniature shrine is an important practice for merchants who wish for safety at home.·It originated from the fact that a city that buys shrines and offerings stood in front of the gate, and since the middle of the Meiji era, pickles (betta pickles), which are made from shallow salted radish pickled on rice koji floor, began to be sold and became popular. It is said that the name "Betara City" became a specialty.　Luck·I heard that it was bought as a lucky items with fortune.　　　　　There are large lanterns in front of Hoda Ebisu Shrine, and various worshipers along the surrounding roads.·The company name dedication lantern is raised, and when the light enters, the atmosphere increases further.　　　　　　　　　　　　　　　　For a limited time, the opening of Ebisu image of deity in sacred object of worship, which is said to have been made by the master Unkei of the Kamakura period, is held.　　　　　　In the vicinity of Sugimori Shrine (Nihonbashi Horidomecho 1), which is said to be the enshrining of Ebisu God in later years, the fair of the Ebisu God Festival stands, and the neighborhood is Bettazuke, local long-established gems, traditional crafts, food and drink.·There are a lot of stalls and stalls that hear about 500 items in total.