Official
"Sweet as love"~Cafe Paulista~
Hello.
It's an outing Nyanko who loves delicious food.
This time, I've been "silver Bra" at Cafe Paulista.
"Silver Bra" It is about walking along Ginza Street and going to Café Paulista to drink Brazilian coffee." ＊There are various theories.
Those who have made this venerable "silver bra" can get a wonderful "silver bra certificate". (It's a point card!)
＊Photo truck-In the early Taisho era, products were delivered daily with rare trucks at that time.
The wish of "Father of Brazilian Immigration"
The logo on the entrance imitates the city emblem of Sao Paulo.
And "Paulista" means "Sao Paulo" in Portuguese.
In 1908, the first president, Ryu Mizuno, moved to Brazil as the first immigrant leader.
Japanese immigrants have a great deal of trouble, and Mizuno himself has a huge deficit.
Therefore, we wanted to spread the coffee culture to Japan, so we opened a Ginza coffee shop in 1911.
Then
"The coffee you offer today is a harvest brought by the hard work of Japanese immigrants, and this cup is filled with the crystal of sweat. We would like to ask for your cooperation in spreading coffee, which can be said to be semi-domestic products. "
He spoke in front of the masters and cheered him.
In this way, a coffee culture was born in Ginza.
From Ryunosuke Akutagawa to John Lennon
Café Paulista quickly became the center of cultural activities.
Ryunosuke Akutagawa, Kan Kikuchi, Shusei Tokuda, Mantaro Kubota, Hiratsuka Raitori, Kaoru Osanai, Tsujiji Fujita, etc.
From the literary world to the theater world to the art world, celebrities that could not be written here became regular customers.
John Lennon Ono Yoko and his wife went to Café Paulista every day for three days when they stayed at the Imperial Hotel.
A photo of the autographed cup and saucer was displayed in the store.
By the way, there is a theory that Keio students made the word "silver Bra" popular.
After school, they passed from Mita through Shibakoen, passed through Shain-cho (Shimbashi), and went almost every day.
He would have listened to the stories of writers and editors, was stimulated, and talked about his dreams.
"As sweet as love,"
Paulista's Brazilian coffee has nurtured a lot of artists and nurtured the dreams of many students.
Limited-time sweets pumpkin caramel cake
Let's have a set of coffee and sweets right away.
Perfect match between pear caramel mousse and pumpkin mousse.
There's a lot, but it's refreshing and moderate sweetness.
In addition, cakes that are perfect for autumn, such as "Pears and Chestnut tart", are limited to a limited time, so please come as soon as possible.
The same taste for 100 years ~ Zach
And the taste from the time of its founding, Zach is also indispensable.
The balance between moderate sweetness and bitterness of chocolate is exquisite.
With plenty of fresh cream, the moist texture and umami increase, and you can enjoy more and more coffee.
Of course, coffee is a delicious taste that makes you want to replace many cups.
In a calm atmosphere with quiet time flowing
Why don't you talk about your dreams like a former student?
Thank you very much for your busy schedule.
Store Information Café Paulista
Address: 8-9-16, Ginza, Chuo-ku
T E L : 03-3572-6160
Business hours [Mon-Sat] 8:30~21:30 [Sun/holiday] 11:30~20:00
＊Open all year round (excluding New Year holidays)
Official HP: www.paulista.co.jp/