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[Taste of Chuo-ku] Chuo-ku brand sweets to be enjoyed at convenience stores nationwide


Hello everyone. I'm a B-grade correspondent.

One of the Ehomaki in Setsubun has deepened our love for convenience stores, so I would like to talk about convenience stores again this month.

The topic of Chuo-ku brand snacks available at convenience stores has been delivered before, but this time we will report on Seven-Eleven products as of March 2023.

Sugar Butter Tree, born from Silver Grape

Top batter is a sugar butter tree produced by silver grapes.

Grapestone Co., Ltd., which handles brands such as "Gilver Grape", "Tokyo Banana", and "Nenrinya", is a Western confectionery manufacturer headquartered in Ginza 5-chome. The "Stone" of the Ginza Main Store Building will celebrate its 10th anniversary in December this year.


Seven & i Co-developed product
, 7 Cafe Sugar Butter Tree, has released seasonal flavors in addition to the standard "Kobashi Serial & Milky Chocolat". What is currently in circulation is 'baked ringo'. Fuji apples from Aomori are used for both fabrics and chocolates.

Sanded with sweet and sour Fuji apple chocolate with cinnamon powder cereal dough. It seems that the baked rice has become a candy! Because it is a limited product in autumn and winter, I think it will not be seen soon, but it was a good taste to meet. We will continue to focus on seasonal flavors.

75th anniversary of founding! "Ginza Cozy Corner"

Next is the Ginza Cozy Corner, a Western confectionery store that celebrated its 75th anniversary in January this year. It is said that the familiar "Jumbo Cream" was released in 1982 (1982). We will introduce 2 baked sweets from the Ginza Cozy Corner.

 [Taste of Chuo-ku] Chuo-ku brand sweets to be enjoyed at convenience stores nationwide


Chocola-colored powder cake made from Venezuela cocoa beans. There is a lot of roast walnuts inside. Orange peel was also included, so it was more luxurious than I imagined.


The other baked confectionery is Madeleine.

 [Taste of Chuo-ku] Chuo-ku brand sweets to be enjoyed at convenience stores nationwide


When you open the seal, it smells very good butter. Is this French fermented butter? The texture was quicker than moist, and I was able to eat it crisply. Perfect for tea time.

These two items sold as Seven-Eleven's 7 cafe series are OEM products (*), and there is no indication of Ginza Cozy Corner on the surface of the package, but it is a product of Ginza Cozy Corner in the manufacturer's column You can confirm.

※OEM (Original Equipment Manufacturing) must be manufactured under the brand of another company.

"Eitarou Sohonpo" with a history from the Edo period

Finally, "Hey, it's Eitaro." The Eitaro Sohonpo in Nihonbashi was founded in 1818 (1818), a long-established Edo confectionery that has been running for more than 200 years.

We would like to introduce some of our products from a Japanese confectionery shop with a long history. Seven-Eleven Seven Cafe, which is brewed with freshly ground beans one by one, has a reputation among coffee lovers, but last year, in collaboration with Eitaro Sohonpo, an item to arrange drinks for this Seven Cafe was released.

 [Taste of Chuo-ku] Chuo-ku brand sweets to be enjoyed at convenience stores nationwide


According to
the website of Eitaro Sohonpo, `` Black honey using brown sugar from Okinawa is a Japanese confectionery shop specializing in black honey that has been developed so that you can feel the richness and umami firmly even with the cafe latte of Seven Cafe "It is. So let's pour it into the cafe latte immediately (top image).

 [Taste of Chuo-ku] Chuo-ku brand sweets to be enjoyed at convenience stores nationwide

7 Cafe Ice Cafe Latte R Included 220.32 yen
Sales area: Nationwide

I just poured the whole amount into a regular-sized cafe latte. The brown sugar milk latte is ready! The black honey of Eitaro Nihonbashi is visible at the bottom.

 [Taste of Chuo-ku] Chuo-ku brand sweets to be enjoyed at convenience stores nationwide


I tried stirring. It also melts well in cold caffe latte. It's delicious with rich sweetness!


Although it was developed for Seven Café, it can be used conveniently even if it is a small black Mitsu. If you are a sweet party, you can also "chase black honey" on Japanese sweets. Who's going to try Vanilla Ice? That's a nice idea. If you have kinako, it's already a fine sweet. Eitaro Nihonbashi's black honey is often placed next to the cash register close to the coffee machine, so be sure to look for it.

Anytime, anywhere, Chuo-ku

Anytime, anywhere, Chuo-ku [Taste of Chuo-ku] Chuo-ku brand sweets to be enjoyed at convenience stores nationwide

The products of the brand of Chuo-ku introduced today are sold at Seven-Eleven nationwide. Please enjoy the taste of Chuo-ku easily anytime, anywhere.

※Even in the sales area, it may not be available depending on the store.

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